Taxi-Master
30.03.2023

Сreate a taxi app

Create Taxi App
Many taxi business owners and aspiring startups now feel the need to create taxi app. In this article we will go through the key points of creating a taxi app and a step-by-step algorithm. Read it to the end and find out the development costs and possible alternatives.

How to build a taxi app

How to build a taxi app
To build a taxi app, you must first choose a technology stack that suits your requirements and budget. It is best to contact an IT team that already has experience in this kind of development. At this stage, it is important to prepare a detailed terms of reference describing all the functions and how the app works at each stage of taxi booking process.

Step 1 : Understanding the Taxi App Market

The taxi app market is a highly competitive and rapidly developing space, with many players vying for market share and customer loyalty.

Study the experiences of federal and local market players, as well as major aggregators such as Uber, Gett and Lyft. This will give you an insight into key market trends.

Step 2 : Researching Your Target Audience

Research target audience for a taxi app
According to statistics, about 10-15% of the city's population use taxi services.

And among those 10-15% there are people with different needs. Some use only VIP-taxi, others order a car to the office, to school or to the hospital. One of the options to stand out from competitors is to choose a narrow part of the audience and develop an offer to suit them.

Step 3 : Developing Your Unique Value Proposition

Developing a unique value proposition is an important step in understanding how you are different from your competitors, how you are better than them. You should spend 3-4 days researching your competitors. Find out what they offer passengers, how they operate during rush hour, how they handle orders, what promotions and discounts they have.

Put all the pros and cons of your competitors into a separate table. Next to it, write down what you can offer on each point. That way you can clearly see what your strengths are. Now use these strengths to formulate a unique value proposition.

This could be your loyalty system or bonuses for orders, a flat rate or a better price.

Step 4 : Designing a User-Friendly Interface

User-Friendly Interface for a Taxi App
When creating the user interface of a mobile taxi app, remember that your app needs to be:

  • User-friendly and intuitive;
  • Simple;
  • Quick;
Most users are used to having the call or payment buttons at the bottom of the mobile screen, the map at the top, and personal and profile information in the top left corner. Don't change the familiar interface details. Keep all functions in place, while unnecessary animations, superfluous design elements and buttons that are not used are best removed. If your application is too heavy and takes too long to load, no one will be comfortable working with it.

Step 5 : Choosing the Right Features for Your Taxi App

Break down the functions of your taxi app into several groups:

  1. Those that the passenger needs for booking a car: a map that builds a route, automatic calculation of the cost of the trip, fields in which they enter additional details of the order (pets transportation, child seat, etc.), notification of the arrival of the car.
  2. Those needed during the trip: route tracking on the map and taximeter.
  3. Those needed at the end of the trip: payment options (cash, card, Google Pay or Apple Pay), ratings, reviews and taxi rating.
This way you can always see which features your app needs and which you can get rid of.

Step 6 : Testing and Quality Assurance

Quality Assurance for a Taxi App
Testing and quality assurance involves thoroughly testing the app in a variety of scenarios and environments, identifying and eliminating any bugs or errors, and verifying that all features and functions work as intended.

Too many animations, chats and pop-ups can be confusing and inconvenient for many passengers. Someone may not immediately find the button to call a taxi. Someone will not get paid for the trip. All these errors need to be tested and corrected in time.

Step 7: Launching Your Taxi App: Marketing and Promotion Strategies

Even before you launch your mobile app, decide on your marketing and promotion strategy. Your taxi app is an advertising channel in itself, the main thing is to set it up properly and prepare it for launch. To do this:

  1. Leverage social media platforms, online advertising, and influencer marketing to raise awareness and drive user acquisition.
  2. Offer promotions and incentives to attract new users and encourage repeat usage of the app.
  3. Partner with local businesses and events to increase visibility and generate word-of-mouth marketing.
  4. Optimize your app store listing and search engine rankings to increase organic visibility and downloads.
  5. Monitor and analyze user feedback and reviews to identify areas for improvement and make data-driven decisions about marketing and promotion strategies.

Step 8 : Post-Launch Maintenance and Updates

Post-launch maintenance and updates are essential to ensure that the app continues to load easily, doesn't freeze, crashes, and works properly. In addition, updates can add new features that your passengers and drivers need, as well as change the interface if any of its elements have become inconvenient.

Don't neglect updates. With each new version of Android and iOS, your app should also be updated.
Is it better to create a taxi app from scratch or use a ready-made template modified for your taxi company?

It all depends on your needs. If you work with complex orders (for example, corporate ones), or your company provides unique services, it's easier to develop a taxi app from scratch. But if you need a standard set of features like other companies, it would be cheaper to contact an IT company that offers a ready-made white label taxi app.

Why it is profitable and the right thing to do:
  • All the features you need are already set up and configured;
  • A unique design will be made for you - icons, style, color design;
  • You will receive regular updates of your mobile app;
  • 24/7 technical support is available for users and drivers;
  • Your app will be uploaded to AppStore and Google Play Market, you won't have to do it yourself;
  • The cost of an out-of-the-box package solution is lower than developing an app from scratch.

What is the best alternative to creating a taxi app from scratch?

Taxi App from scratch

Create your own branded taxi app with Taxi-Master

The Taxi-Master software package is a solution that contains all products for efficient taxi company operation and business development:

  1. Server part and program for operators;
  2. Mobile app for customers Taxophone;
  3. Mobile app for drivers TMDriver.

Taxi booking app for customers Taxophone

Taxi App Taxophone
White-lable taxi booking app for customers Taxophone offers the following options:

  • Both foreign visitors and locals will be able to quickly order a taxi regardless of their language.
  • Users can choose their preferred tariff by scrolling left or right from a complete range of options presented to them when placing an order.
  • By providing customers with a unique referral code to share with their friends, your company can effectively promote its services and reward customers with bonuses for each use of the code.
  • Customers can easily link their bank cards in the app to make payments easily.
  • The user-friendly, one-click process of placing an order encourages frequent use of the application by customers.
  • It is easy to inform customers about any changes in tariffs by using the tariff increase indicator.

Taxi driver app TMDriver

The driver app is as important a part of the mobile solution as the customer part. The TMDriver driver app is part of the Taxi-Master software package. With it your drivers will be able to:

  • Automatically receive new orders depending on their location - the nearest order will be assigned to the nearest driver.
  • Form their own work schedule and shifts, if your corporate policy allows it.
  • Send a photo of a clean and serviceable vehicle for a photo inspection prior to the start of the shift.
  • Track and plot their route on the map - all the most popular maps are included in the app.
  • Communicate with the dispatcher, manager, and passenger by phone or chat.
  • Send an emergency signal in case of an emergency or dangerous situation.
  • Receive the most profitable orders according to the priority system.
  • Use their personal account - track their work schedule, check earnings, and withdraw money to their account.

The cost of building a taxi app: a comparison of development from scratch and white-lable solutions

Above, we've already given an example of why an off-the-shelf taxi app is more profitable and convenient for your company than developing an app from scratch. But how much cheaper would it be? What is the cost of a ready-made app and development from scratch? Let's look at specific figures.

How much does it cost to build a taxi app?

Here's a comparison table based on the cost of all the features of an off-the-shelf app and an app from scratch:

FAQ

Нow to make your own taxi app?

Contact an IT company that develops taxi apps or, if necessary, hire your own mobile developer.

How much does it cost to create a taxi app?

On average, an API can cost anywhere from $20000 to $500000, with single platform development starting at $15000. Calculate the cost based on your needs and resources.

How to make an app like Uber for free?

It's impossible, because there are various costs involved in development, maintenance, and marketing of the app, but you can reduce the cost of the application by choosing only the features you need.

How to make a taxi booking app?

A taxi booking app should include regular updates and bug fixes, as well as technical support for users. In addition, it is very important to ensure continuous improvement of the app to provide a better user experience and stay ahead of the competition.

How to make an Android taxi app?

Contact an Android app developer, discuss the terms and conditions with them, set specific targets and launch your app on the Google Play Store.
Constantly improving software that is built by the needs of taxi industry
Taxi solutions focused on your brand
Web apps
Manage employee privileges and view reports through a user-friendly web services interface.
Driver app
Automatically matching rides with the closest available drivers to increase earnings.
Branded mobile app
User-friendly mobile app for customers with a familiar interface to all app users.
Control Panel
Manage call operators, drivers, cars, tariffs, clients, view statistics, and more.

Taxi solutions focused on your brand

Constantly improving software that is built by the needs of taxi industry
Control Panel
Manage call operators, drivers, cars, tariffs, clients, view statistics, and more.
Branded mobile app
User-friendly mobile app for customers with a familiar interface to all app users.
Driver app
Automatically matching rides with the closest available drivers to increase earnings.
Web apps
Manage employee privileges and view reports through a user-friendly web services interface.
Taxi-Master software
for your taxi business
Scalable, Customizable, Out-of-the-box
BIT-Master is a Taxi-Master software developer, an international IT company with over 19 years of experience, a leader in the development of taxi software and services. BIT-Master is the creator of the Taxi-Master software, mobile applications for passengers and drivers, as well as dozens of services, thanks to which dispatchers and taxi companies can use the best solutions.
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